Inspire Collective Action


Remind players that changing the world takes more than gaming’s usual individualist heroics – lasting change comes from whole communities acting together.

The greatest disservice that games are doing to the planet could still be this endless nagging about how everything is up to me as an individual. This is an especially dangerous cliché as it is echoed by all other media and storytelling traditions, even the news. Humans have some psychological difficulties empathizing with a collective, which is why our stories so often have these protagonists, these individual champions with the fate of the world on their shoulders.

The real world rarely works like that, but this all-encompassing trope of the protagonist makes it all too easy to forget the only thing that has ever really changed society: massive groups of people all doing the same thing together.

So how do we tell stories about that when you can’t empathize with a collective? Soviet filmmakers tried and failed. But for the first time in cultural history there is an art form where we don’t need to empathize with a collective, because we get to be one.

[To be added] Why is this action important to further sustainability and resiliency? How do we know it is meaningful and/or effective?

[To be added] What are known best practices and considerations to ensure this action is represented well? What are the common pitfalls to avoid?